1. Who We Are

The PurpleLalu, LLC (“we,” “us,” or “our”) operates the website thepurplelalu.com. This Privacy Policy explains what information we collect, how we use it, and your rights regarding that information.

If you have questions, contact us at: sabrina@thepurplelalu.com

2. Information We Collect

Information You Provide Directly

• We collect your email address when you subscribe to our list, download a lead magnet, or create an account.
• We collect your name only when you make a purchase or create an account — name is not required for email sign-ups.
• Payment information is collected at checkout and processed securely by Stripe; we do not store your full card details on our servers.
• If you create an account, you may optionally provide a profile photo and date of birth (used only to offer birthday discounts). These are entirely voluntary.

Information Collected Automatically

When you visit our site, we may collect standard technical data such as your IP address, browser type, pages visited, and time spent on pages. We also use cookies to support site functionality and analyze traffic.

Information Collected by Third Parties

We use the following third-party services that may collect data on our behalf:

• Stripe
• Hostinger Reach
• Cal.com

3. How We Use Your Information

We use your information to:

• Fulfill purchases and deliver products or services
• Send marketing emails and updates (only with your consent)
• Schedule and manage appointments
• Manage your account and personalize your experience
• Improve our website
• Comply with legal obligations

4. How We Share Your Information

We do not sell your personal information. We share data only:

• With service providers (Stripe, Reach, Cal.com, and similar tools) to the extent necessary to operate our business
• When required by law or court order
• In the event of a business sale or merger

5. Email Marketing

When you subscribe to our email list, you consent to receive marketing communications from us. You can unsubscribe at any time by clicking the unsubscribe link in any email or by contacting us directly.

6. Data Retention

We retain your personal information for as long as necessary to provide our services and meet legal obligations. If you request deletion of your data, we will honor that request within a reasonable timeframe, except where retention is required by law.

7. Your Rights

Depending on where you live, you may have the right to:

• Access, correct, or delete your personal data
• Opt out of marketing at any time
• Request a portable copy of your data

EU/UK residents (GDPR) may also lodge a complaint with their local data protection authority.

California residents (CCPA) have the right to know what we collect, request deletion, and opt out of sale — we do not sell your data.

To exercise any of these rights, contact us at: sabrina@thepurplelalu.com

8. Children’s Privacy

Our website is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child under 13 has provided us with their information, please contact us and we will delete it promptly.

9. Security

We take reasonable technical and organizational measures to protect your personal information. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices and encourage you to review their policies directly.

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we’ll update the “Last Updated” date at the top. Continued use of our site after changes constitutes acceptance of the updated p